Airtable as a PIM

Jan 22, 2023 | Automation, Ecommerce, For Developers

Airtable PIM

Connect Airtable to your ecommerce platform for robust product management. 

Airtable is a powerful and flexible database tool that can be used in a variety of ways, including as a Product Information Management (PIM) system when integrated with an e-commerce platform like Shopify. A PIM system is used to centrally manage product information, such as product descriptions, pricing, and images, and ensure that this information is accurate and consistent across all channels.

The integration of Airtable with Shopify allows for the seamless management and dissemination of product information across the e-commerce platform. This can be done by creating a base in Airtable that contains all the necessary product information, such as product names, descriptions, prices, and images. This base can then be connected to the Shopify platform using a third-party integration tool, such as Zapier or Integromat, or with custom integrations written by a developer.

Once connected, the product information in the Airtable base can be automatically synced with the products on the Shopify platform. This ensures that any updates made to the product information in Airtable will be reflected on the website in real-time. Additionally, it can be used to automate the import of new products, update the inventory, and prices across all the channels.

Using Airtable as a PIM system also allows for more efficient collaboration and communication within a team. Different team members can be provided access to the Airtable base and can make updates and changes as necessary. This allows for a centralized location where all product information can be managed and reviewed, rather than having to access and update information in multiple different locations.

In summary, Airtable can be a powerful tool when integrated with Shopify as a PIM system. It allows for the seamless management and dissemination of product information across the e-commerce platform, real-time updates, and efficient collaboration within a team. It can be a great solution for companies looking to streamline their product management process and improve the accuracy and consistency of their product information.

Using Airtable or think you need it?

My Project Solution can assist you with setting up your Airtable base as a PIM, and integrating your Airtable Base with your preferred ecommerce application. Contact us today to find out how.